Trusted by 1M+ creators

Instagram Post Background

Browse Instagram post background templates, start from one, and swap in your own colors, text, and photos.

3D Surface

Vibrant, Bold, Shapes

Edgy Typography

Vibrant, Bold, Shapes

Corner Shop

Vibrant, Bold, Shapes

4.6

2,100+ reviews

Visa logo
Venture Foods logo
Merck logo
Target logo
Pentax logo
Procter & Gamble logo
Meta company logo with infinity symbol and text 'Meta' in gray.
Amazon logo with company wordmark and the brand's signature curved smile.
Google logo
BBC logo featured in VEED's customer showcases.
NBCUniversal
UBS logo with stylized snowflake symbol and text.
Netflix logo in gray lettering.
OpusClip logo
Elevenlabs logo

Instagram post backgrounds you can edit right in your browser

An Instagram post background is the color, image, or pattern behind your text, product shot, or quote. VEED's template library has solid colors, gradients, and photo backgrounds for Instagram posts that you edit right in your browser, with nothing to download and no second app to open.

VEED also has an AI image generator for creating a custom background from a text prompt, so you are not limited to the template gallery. Save your logo, colors, and fonts to a brand kit so every background matches the rest of your Instagram feed.

How to add a background to an Instagram post:

Step 01

Browse templates and pick a post

Explore the gallery of Instagram post templates and choose one that fits your post type. Select it to open it in the editor.

Step 02

Edit the template and swap in your elements

Replace the placeholders with your own. Rewrite the copy, drop in your photos or clips, and adjust the colors to match your brand. On video templates, edit the prompt to change the scene or the talent.

Step 03

Resize and post to Instagram

Resize to Instagram feed dimensions and export. Download your post, ready to share on Instagram.

Learn More

Watch how to add a background to your Instagram post

Swap backgrounds without leaving your browser

Change a background color, drop in a transparent or HD photo, or generate one from a text prompt, and watch the update happen instantly behind your text or product shot. Solid colors, gradients, and photo backgrounds are all editable the same way, directly inside the template, with nothing to download.

Start from a background that already fits your brand

Pick an aesthetic template with a background color, gradient, or photo already in place, then swap in your logo, colors, and fonts from your brand kit. Prefer full control? Start from a correctly sized blank canvas and build the background from scratch, using a solid color, an uploaded photo, or an AI-generated image.

One editor for a single post or a carousel

The same background works behind a single image post or a multi-slide carousel, both edited in one place. Swap the background while the layout stays put, or resize the same design for Instagram Stories without starting over.

FAQ

  • An Instagram post background is the color, image, or pattern that sits behind the text, product, or subject in a feed post, and it sets the mood as soon as someone sees it. VEED's template gallery includes solid, gradient, and photo backgrounds you can edit directly in your browser, then swap in your own colors, photos, or text without opening a second app.

  • Putting a background on an Instagram post means adding a color, photo, or pattern behind your text or subject, then exporting the finished design. VEED's post templates already have a background in place, or you can start from a blank canvas and add your own color, upload a photo, or generate one from a text prompt. The layout updates instantly as you make each swap.

  • You can make your own Instagram post background from a solid color, a photo you upload, or an image generated from a text description. In VEED, start from a blank canvas sized for the feed, then build the background layer by layer and add your text or product shot on top. Save your colors and fonts to a brand kit so future backgrounds match automatically.

  • A blank Instagram post template is a correctly sized canvas with no background, text, or images already added, so you build the design from nothing instead of editing an existing layout. In VEED, a blank canvas for the feed comes pre-sized at 1080 by 1080 pixels, and you add your own background color, photo, or AI-generated image, then place your text on top.

  • An Instagram feed post can be 1080 by 1080 pixels for a square, 1080 by 1350 pixels for a portrait post, or 1080 by 566 pixels for a landscape post. VEED's post templates are pre-sized to these dimensions, so a background you add fills the frame correctly on any device. Resize between formats without rebuilding the design from scratch.

  • Instagram's built-in feature lets you share an existing post to your Story with a colored or blurred background added automatically, and it only works within Stories, not the main feed. VEED works on the feed post itself: you choose or design the background first, with full control over color, photo, or AI-generated imagery, then download the finished image to share on Instagram or resize it for Stories.

Loved by creators.

Loved by the Fortune 500

The first four videos i created with VEED got over 40,000 impressions on LinkedIn.

Travis Tyler

Travis Tyler

Senior Content Producer,
PandaDoc

I found VEED at the right time: if you're making UGC ads and not using Eye Contact Correction and Noise Reduction on VEED you're missing out on ROI.

Sebastian Schurgers

Sebastian Schurgers

Head of Growth Marketing,
Gronda

With VEED I didn't need 15 tutorials - I jumped straight in and started editing.

Gwenne Wilcox

Gwenne Wilcox

Founder,
Brand Brainery

You can go beyond choppping things. VEED actually makes my videos look great.

Michael Glover

Michael Glover

Demand Gen Manager,
ConvertFlow

Trusted by 1M+ creators

When it comes to amazing videos, all you need is VEED

More than an Instagram post background

Start from a background template or a blank canvas, then swap in your own color, photo, or AI-generated image and rewrite the text on top. Brand it with your logo, colors, and fonts from a brand kit so every background matches your feed. Resize the finished design for the feed and for Stories, then download it ready to share on Instagram.