At VEED, we believe video creation should be accessible to everyone. Our AI tools simplify complex tasks, save time and effort, enhance creativity, and foster inclusivity.
We follow these guiding principles when it comes to AI:
- Democratize video editing: Our intuitive and user-friendly interface makes video editing easy for all, regardless of skill level.
- Save time and effort: Our AI automates complex tasks, freeing up time for more creative work.
- Enhance creativity: Our AI tools make it easy to add effects and filters, enabling users to express their creativity and produce professional-quality videos.
- Foster inclusivity: By automating tasks, such as captioning and translation, our platform is more accessible to more people.
We're committed to making video creation accessible for everyone.
Frequently Asked Questions
How do you prevent AI tools from being used in potentially harmful ways, such as for the creation of unauthorised deep fakes?
We have a responsibility to design our tools with built-in safeguards that prevent the misuse of our AI technologies. This means thinking carefully about the ethical implications of our work and taking steps to ensure that our tools are used for good, and not for malicious purposes.
We ensure this in a variety of ways, mainly including the following:
- Using algorithms that can detect the misuse of our technologies
- When it comes to deep fakes, adding watermarks or using authentication methods to help verify whether something is real or fake
How do you shortlist and select AI partners to work with?
We believe in partnering with solution providers that meet our high standards of quality and ethics — resulting in amazing experiences for our customers. When selecting partners, we consider a number of factors, including the quality of their solutions, the ease with which we can work with them, their policies around data privacy, and whether or not they follow the same strict ethical guidelines that we do.
Will AI replace human creativity?
The short answer: we do not think so.
AI speeds things up and creates a baseline for production, but it can’t meaningfully replace the creative decision-making, originality, and heart that comes from a human being driving the process. Take the auto-correct feature on your phone as an example — sure, it can help you type faster, but it can’t read your mind or write meaningful messages out of thin air on its own.
To truly bring a story to life, creators still have to write with emotion, shoot scenes from real life, and edit in ways that showcase their unique directorial point of view. AI’s role is to help them thrive and assist in performing those creative tasks.
How does AI align with VEED's mission to make video more accessible?
VEED disrupted the video creation process by taking video recording and editing from the offline world — and putting it in the browser. Our single-source, user-friendly, intuitive interface means you no longer have to juggle large, complicated files and deal with annoying downloads. Anyone with a computer and a WiFi connection can create a professional-quality video more quickly and at less cost.
Now, VEED AI brings the latest generation of AI technology to your workflow. Our “one click wonder” AI tools allow creators to make amazing videos faster, free up time for creativity, and optimize content for global audiences in seconds. That’s how this exciting technology aligns so well with VEED’s mission — it makes video production even more accessible to everyone.
